Email signatures: our marketing asset.
The Saint-Bénigne Group, a major player in education in Dijon, offers a wide range of initial and continuing education courses. Faced with the need to harmonize its communications, the establishment deployed Signitic to professionalize its email signatures. The result is convincing: a strengthened brand image and standardized communication that perfectly reflects the professionalism of the group.
Emails sent
coworkers
campaigns launched
clicks collected
Valentin Theurel, communication manager, uses Signitic to standardize email signatures, strengthen the professionalism of his team and exploit a powerful marketing lever. This tool allows it to guarantee coherent communication and to optimize the visibility of company news.
Successful campaigns
By deploying an email signature banner targeted at the 2024 apprenticeship tax, the Saint-Bénigne Group succeeded in generating 26 qualified interactions in just two weeks, thanks to strategic distribution to all its employees in external communication.
Concrete results
In the space of 5 months, the Saint-Bénigne Group optimized its email communication with significant results: 727 clicks generated on 304,000 emails sent through 3 targeted campaigns, while saving one month of operational time on the integration of new signatures for each recruitment.
