What HubSpot theme should you choose for an effective and optimized site?

Designed for beginners who don't have special programming skills, HubSpot has several features that facilitate the work of its users. Les themes are among those tools that make HubSpot available to everyone.

‍

Follow the guide of Signitic to learn how to choose and use the theme corresponding to your needs.

What is a HubSpot theme and why is it important?

What is the difference between a theme and a template on HubSpot?

On HubSpot, a Template Corresponds to a predesigned model facilitating the creation of a contents, a web page, a blog post, or an email in a standardized format.

‍

The theme is located at a upper level. Indeed, it is a set including templates, modules, style settings and many other design resources. The theme should allow users to create a coherent website with a neat layout.

How does a theme influence the design and performance of a site?

The first advantage of HubSpot themes is to provide a visual consistency to your website. The pages are uniform, which, on the one hand, reinforces the credibility of your business and, on the other hand, makes it easier for users to navigate. In addition, the graphic style is automatically applied to each new content, you save a considerable amount of time.

‍

HubSpot themes are created by professionals, whose expertise is invaluable for optimize the performance of your website. For example, these specialists seek to reduce the weight of CSS and JavaScript files as much as possible, which speeds up page loading times. In the same way, these themes are designed for adapt to all types of screens.

‍

Finally, by opting for a HubSpot theme, you benefit from a clear structure and clean coding that improve the natural referencing of your content.

How do you choose the right HubSpot theme for your business?

What are the essential criteria for selecting a HubSpot theme?

Before choosing your HubSpot theme, consider the six criteria following:

‍

• The agreement between this theme and the values of your company or the message you want to develop;
• La popularity of the theme in question, a strong popularity revealing the quality of the theme;
• Sa ability to adapt to your specific needs;
• THEextent of its functionalities ;
• La ease of handling ;
• The possibility of customize the theme.

Where can you find the best HubSpot themes: marketplace, agencies, custom solutions?

‍

There are several ways to find HubSpot themes. La However, HubSpot Marketplace remains the official way. where themes created by certified developers are offered for purchase or free download. Reliable and ready to use, they are classified into different categories and include opinions and ratings given by users.

‍

Some HubSpot partner agencies can also design a custom theme by adapting an existing structure to your graphic charter.

‍

Finally, you still have the possibility to work internally to develop a theme fully personalized. This solution presents three advantages :

‍

• You Keep your hands on the theme and you can make it evolve as you wish;
• This theme is unique and fits your business perfectly ;
• You have plenty of time tointegrate functionalities adapted to your business.

A free or paid theme: which to choose according to your project?

If your Budget is insufficient or if your project is not for the long term, choose a free theme.

‍

On the other hand, you should prefer a paid theme in the following situations:

‍

• Your website plays a key role in your business ;
• You plan to make it evolve in the short, medium or long term ;
• Your project is complex and requires an advanced structure.

Customizing and optimizing a HubSpot theme

How do I customize a HubSpot theme without technical skills?

The lack of technical skills prevents you from manipulating the HTML code to customize your chosen HubSpot theme. However, thanks to thebuilt-in editor, you have numerous customization options.

‍

The interface of this editor is easy to use. It also offers you a preview of changes in real time, which comes in handy for testing your choices.

What are the editable elements in a HubSpot theme?

Les polices, colours and styles contents can easily be modified via the menu Settings > Themes.

‍

You can also:

‍

• Customize sections;
• Add new modules;
• Edit images;
• Integrate dynamic elements, such as forms or calls to action.

Why use Signitic with HubSpot for a consistent brand identity?

How does Signitic harmonize your business communication on HubSpot?

Les email signatures of your company contribute to its brand image. Signitic allows you to centralize the management of these signatures, which guarantees their uniformity. In this way you reinforce the credibility And theprofessional image of your business. You can then integrate these signatures into your HubSpot account.

Why integrate email signatures that are consistent with your HubSpot theme?

It is important to create a consistency between the design of your website and the email signatures of your teams. These signatures thus become milestones that your partners and customers identify easily.

‍

By respecting the visual identity of your company on all its channels of internal communications as outsiders, you gain in professional recognition.

FAQ — Everything you need to know about HubSpot themes

How do I install and activate a HubSpot theme?

First follow this path: HubSpot account > Marketing > Website > Site pages. If you don't have a page created yet, click Start from scratch. Then, choose the available theme you want to activate and click Set as active theme.

Can I change a HubSpot theme after installing it?

Yes, you can change a HubSpot theme at any time.

Is a HubSpot theme compatible with all modules and extensions?

No, it is appropriate to check compatibility with the modules and extensions necessary for your business.

‍